Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

Set it Right

My family recently hired a company, let’s call them ABC Siding, to put new vinyl siding on our house. In addition to that, the company we chose provided an excellent lesson in an extraordinary customer experience. During our initial meeting, the company was certainly “salesy”, they had a product to sell, and we had a […]

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Ideas Don't Work Unless You Do

When I first interviewed in the building where I now work, I could not help but notice the inspirational quotes that stood out on the walls, in the halls, and in every meeting room – including the room where I sat, resume in hand. One poster caught my eye: “Ideas don’t work unless you do.” […]

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Customer Service Isn't Always Funny – But You Can Be

*Ring ring* “Hello! This is Chad in Core Returns. How can I help you today?” “Hi, Chad. This is Barb and I’m calling to check on the status of the return credit for invoice 1507219.” “Yes, that core has been returned back to us and a credit has been processed.” “Is this core a good […]

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Twas A Few Nights Before Christmas

“It’s that time of year again,” I thought to myself, the tradition of holiday decorating once again upon us.  As I pulled the Christmas decorations out for the holidays in place of my stepdad who recently has had some health trouble, I came across something special. At the bottom of one of the boxes of […]

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