{"id":1582,"date":"2012-12-27T13:44:58","date_gmt":"2012-12-27T19:44:58","guid":{"rendered":"http:\/\/etereman.com\/remanu\/?p=1582"},"modified":"2012-12-27T13:44:58","modified_gmt":"2012-12-27T19:44:58","slug":"soft-skills-arent-hard","status":"publish","type":"post","link":"https:\/\/etereman.com\/remanu\/2012\/12\/27\/soft-skills-arent-hard\/","title":{"rendered":"Soft Skills Aren&#039;t Hard."},"content":{"rendered":"<p>Have you ever changed cable providers? Being new to Milwaukee, my husband and I had the pleasure, or should I say displeasure, of searching for the perfect bundle this summer.<br \/>\nDread. Irritation. Disappointment.<br \/>\nIt seemed as if every call left us unsatisfied. <em>\u201cI just don\u2019t know what to tell you lady. That bundle we offered last week was the best we\u2019re ever going to have, and you missed it.\u201d<\/em> What? The cable company we ended up choosing was the only option we really could choose. It felt like there was a monopoly on our condo building that we just couldn\u2019t skirt around, and everyone we spoke with knew it.<br \/>\n<img decoding=\"async\" loading=\"lazy\" class=\"alignright  wp-image-1584\" style=\"margin: 10px\" src=\"http:\/\/etereman.com\/remanu\/wp-content\/uploads\/2012\/12\/Reman-U-93.jpeg\" alt=\"\" width=\"368\" height=\"298\" \/>The level of customer service we received was so terrible that we waited 2 months before we made the plunge. But the need to be digitally connected to the world again was too strong. It was hard to swallow, but we had to give business to someone whose \u201cCustomer Service Representatives\u201d left us empty and insulted.<br \/>\nWhat about your employees? Your customers have many choices when it comes to who to buy from, and they know it. Do your employees leave a valuable lasting impression with your customers? Does their professional attitude WOW them? Or leave them running to the competition down the street?<br \/>\nThe soft skills our cable company missed out on that we can all learn from? Knowing your audience, communication, and attitude.<br \/>\n<strong>Match your customer\u2019s level of professionalism.<\/strong> Perhaps the line of professionalism is as straight as an arrow for you. But maybe, you happened to hire someone who sees the line a bit more curved. Imagine your newest hire calling your long time customer of 10 years \u201chomie\u201d\u2026While friendliness is absolutely crucial in any business relationship, using sweet nothings like \u201cDude\u201d could make your customer feel underappreciated or unimportant. Hold back the urge to use words like \u201clady,\u201d and instead use your customer\u2019s name as a way to make a personal connection.<br \/>\n<strong>Communicate passionately.<\/strong> Your customer can feel the care in your voice when you talk to them. At the end of your conversation I can guarantee they will remember how you made them feel about the product you\u2019re selling. Don\u2019t sound unsure or indifferent; instead be confident and genuine.<br \/>\n<strong>Have a \u201ccan do\u201d attitude.<\/strong> Make the customer believe that you can get it done, and when you make that promise\u2026follow through. If a hiccup happens in the sales process, be upfront and let your customer know immediately what you are doing to ensure you deliver.<br \/>\nIt isn\u2019t hard to be the complete bundle your customer deserves. With a few soft skills that set you apart, your customer won\u2019t want to call anywhere else.<\/p>\n<hr \/>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-1518 alignleft\" style=\"margin: 5px\" src=\"http:\/\/etereman.com\/remanu\/wp-content\/uploads\/2012\/11\/Megan-150x150.jpg\" alt=\"\" width=\"50\" height=\"50\" \/>&#8220;Kentucky Fried Sales Chick&#8221; Megan Pierce brings a little southern charm to our sales floor daily, and a little bit to you this week in her second Reman U article. How do your soft skills stack up? <a href=\"mailto:mpierce@etereman.com\">Share with Megan<\/a> or in the comments below!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever changed cable providers? Being new to Milwaukee, my husband and I had the pleasure, or should I say displeasure, of searching for the perfect bundle this summer. Dread. Irritation. Disappointment. It seemed as if every call left us unsatisfied. \u201cI just don\u2019t know what to tell you lady. That bundle we offered [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[4],"tags":[20,142,166],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Soft Skills Aren&#039;t Hard. - REMANU<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/etereman.com\/remanu\/2012\/12\/27\/soft-skills-arent-hard\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Soft Skills Aren&#039;t Hard. - REMANU\" \/>\n<meta property=\"og:description\" content=\"Have you ever changed cable providers? 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