{"id":202,"date":"2011-05-13T17:42:16","date_gmt":"2011-05-13T22:42:16","guid":{"rendered":"http:\/\/etereman.com\/remanu\/?p=202"},"modified":"2011-05-13T17:42:16","modified_gmt":"2011-05-13T22:42:16","slug":"help-your-customers-understand-the-cost-between-repair-and-replacement","status":"publish","type":"post","link":"https:\/\/etereman.com\/remanu\/2011\/05\/13\/help-your-customers-understand-the-cost-between-repair-and-replacement\/","title":{"rendered":"Help your customers understand the cost between repair and replacement"},"content":{"rendered":"<p><em>Special thanks to Eddie Symonds of Powertrain Products in Upper Marlboro, Maryland for submitting this tip!<\/em><br \/>\nOne  of the things that my guys are trained to do is to actually help  customers analyze the cost between the repair or the replacement of both  engines and transmissions. Often in our industry, guys are afraid to  help the customer make the correct decision for fear of losing that  sale. But I feel that if you talk the customer into something they did  not need, then ultimately they will not be happy and you will be the  root cause.<br \/>\n<strong>For instance:<\/strong> A customer has a 1995 Toyota  Corolla with 200K miles and the car needs a transmission. We all know  that the car is not worth the $2500 that it will take to replace the  transmission. But we try to help the customer consider whether that  $2500 is worth it in their specific situation. Maybe they just did new  axles, tires, or brakes. Maybe their replacement budget would only be  $5000\u2026so what exactly would they get for that, and what is the history  on the new vehicle? Now the $2500 for a replacement transmission doesn\u2019t  sound so bad.<br \/>\nIn most cases the customer can justify spending  the money because they are comfortable with their current car. But let&#8217;s  face it &#8211; if it is a 200K mile &#8217;95 Corolla that needs tires and brakes,  and is rusted in half, then nobody should be steered to fix that. If  instead you advise your customer to purchase another car, you do lose  the transmission sale. But, you also ensured the future return of that  customer with more loyalty then you ever had from them before.<br \/>\n<em><strong><a href=\"http:\/\/www.powertrainproducts.net\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-full wp-image-203\" title=\"Eddie Symonds\" src=\"http:\/\/etereman.com\/remanu\/wp-content\/uploads\/2011\/05\/eddie_symonds.jpg\" alt=\"Eddie Symonds\" width=\"258\" height=\"258\" \/><\/a>Eddie Symonds<\/strong><\/em><br \/>\nPresident, Powertrain Products, Inc.<br \/>\nAuto enthusiast, father, husband, boater, business owner, and mentor\u2026not necessarily in that order<br \/>\nVisit Eddie at <a href=\"http:\/\/www.powertrainproducts.net\/\" target=\"_blank\" rel=\"noopener noreferrer\">www.powertrainproducts.net<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Special thanks to Eddie Symonds of Powertrain Products in Upper Marlboro, Maryland for submitting this tip! One of the things that my guys are trained to do is to actually help customers analyze the cost between the repair or the replacement of both engines and transmissions. Often in our industry, guys are afraid to help [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[4],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Help your customers understand the cost between repair and replacement - REMANU<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/etereman.com\/remanu\/2011\/05\/13\/help-your-customers-understand-the-cost-between-repair-and-replacement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Help your customers understand the cost between repair and replacement - REMANU\" \/>\n<meta property=\"og:description\" content=\"Special thanks to Eddie Symonds of Powertrain Products in Upper Marlboro, Maryland for submitting this tip! One of the things that my guys are trained to do is to actually help customers analyze the cost between the repair or the replacement of both engines and transmissions. 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