{"id":5387,"date":"2019-09-03T21:55:07","date_gmt":"2019-09-03T21:55:07","guid":{"rendered":"http:\/\/etereman.com\/remanu\/?p=5387"},"modified":"2019-09-03T22:12:45","modified_gmt":"2019-09-03T22:12:45","slug":"why-do-we-still-call-it-a-product-review","status":"publish","type":"post","link":"https:\/\/etereman.com\/remanu\/2019\/09\/03\/why-do-we-still-call-it-a-product-review\/","title":{"rendered":"Why Do We Still Call it a Product Review?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5387\" class=\"elementor elementor-5387\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5b37f15 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5b37f15\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-373e349\" data-id=\"373e349\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa60e78 elementor-widget elementor-widget-image\" data-id=\"aa60e78\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/etereman.com\/remanu\/wp-content\/uploads\/sites\/2\/2019\/09\/Untitled-design-2.png\" class=\"attachment-large size-large wp-image-5390\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/etereman.com\/remanu\/wp-content\/uploads\/sites\/2\/2019\/09\/Untitled-design-2.png 700w, https:\/\/etereman.com\/remanu\/wp-content\/uploads\/sites\/2\/2019\/09\/Untitled-design-2-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51fa8c4 elementor-widget elementor-widget-text-editor\" data-id=\"51fa8c4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>I&#8217;ll come right out and state that this week&#8217;s\u00a0RemanU\u00a0may have less insights than what you have come to exapect and little to no call to action.\u00a0 Regardless, I&#8217;d like to share<span data-contrast=\"none\">\u00a0my experience summary on a recent purchase&#8230;<\/span>\u00a0<br \/><span data-contrast=\"none\">It was time to give mom back the push mower I borrowed 8 years ago (don\u2019t worry she has a rider and it was her spare). I usually will look for the tinkering old guy selling tuned up old machines out of his driveway but found myself checking out new machines while at the local Big Box Store.\u00a0 I talked myself into spending a few hundred on a self-propelled 22&#8243; Toro &#8220;Easy Stow.&#8221;\u00a0 I had a mowing service in the past and paid $40 twenty-two times a year&#8230; the math works.\u00a0<\/span>\u00a0<br \/><span data-contrast=\"none\">At the core of this plan to upgrade the mowing situation is to have my 7 year old son take over this task in a couple seasons, and I&#8217;m banking on the self-propelled adding interest and making it easier for his scrawny frame to move around.<\/span>\u00a0<br \/><span data-contrast=\"none\">The retail experience of this purchase isn&#8217;t very interesting, so let&#8217;s skip to back home and unboxing.\u00a0 Outside of the leaf bag, other attachment, and manual, there are no parts. I didn\u2019t even take it out of the box, just removed a piece of packing foam, flattened an edge of the box, and rolled the sucker out.\u00a0 Zero assembly required.\u00a0\u00a0<em>Hmmm, that\u2019s convenient.\u00a0\u00a0<\/em><\/span><em>\u00a0<\/em><br \/><span data-contrast=\"none\">On to the manual straight away. <em>(Curse the lot of you that do not start any process with the manual!)\u00a0\u00a0<\/em><\/span><em>\u00a0<\/em><br \/><span data-contrast=\"none\">The manual is a little funky, mostly images, and small chunks of text in a bunch of languages.\u00a0\u00a0<em>Ok, there&#8217;s what I need&#8230;not much to it by the looks of it.\u00a0\u00a0<\/em><\/span> <br \/><span data-contrast=\"none\">Clear instructions on how to fill and measure.\u00a0 Supplied quantity was the perfect amount.\u00a0\u00a0<\/span>\u00a0<\/p><ul><li><span data-contrast=\"none\"> Oil note: never needs changing, just add when low.\u00a0\u00a0<\/span><\/li><li><span data-contrast=\"none\"> Oil warning: unit is shipped dry, running without oil will cause damage and void warranty.\u00a0\u00a0<\/span><\/li><li><span data-contrast=\"none\"> Fuel goes in here&#8230;\u00a0<\/span><\/li><li><span data-contrast=\"none\"> Starting, unit has no choke, no prime, needs no warmup.\u00a0\u00a0<\/span><\/li><li><span data-contrast=\"none\"> Pull handle and bam on the first try (and every single <\/span><span data-contrast=\"none\">pull since).\u00a0\u00a0<\/span>\u00a0<\/li><\/ul><p><span data-contrast=\"none\">All the adjustments and settings are simple, the motor is strong and cuts wet grass at full speed, and it stows standing on edge in hardly any space.\u00a0 I&#8217;m pretty impressed with this machine, and as a remanufacturer of a more complex contraption, I&#8217;m extremely envious of the quality and convenience a brand new product can deliver.<\/span>\u00a0<br \/><span data-contrast=\"none\">I spent more than I expected to and had a beyond expectations experience.\u00a0\u00a0<\/span>\u00a0<br \/><span data-contrast=\"none\">If you&#8217;re still reading, I&#8217;ll bet you consider a Toro lawnmower if you are in the market.\u00a0 You just consumed my entire purchase and product experience story.\u00a0 People\u00a0relate to and\u00a0remember stories.\u00a0\u00a0<\/span>\u00a0<br \/><span data-contrast=\"none\">Your brand is defined by the stories your customers tell to a greater degree than ever.\u00a0 In the digital world we live in, word of mouth, the best form of advertising for any business is at a tremendous scale.\u00a0 Couldn&#8217;t you relate to my lawnmower story if you&#8217;d stumbled upon it in a Google review.<br \/><br \/><\/span><span data-contrast=\"none\">It&#8217;s authentic and believable.\u00a0 We have an easier time than ever sharing our experiences with strangers and we are all conditioned to trust the information we share with each other on Yelp and Google, etc.\u00a0 <\/span>\u00a0<br \/><span data-contrast=\"none\">Unless your product or service is commoditized, you better be looking for ways to make an impact.\u00a0 Look for things that will inspire your customers to take 5 minutes and write about you.\u00a0\u00a0<\/span><span data-contrast=\"none\">Also consider sharing your positives\u2014the guys like me tasked with reputation management will appreciate it and you never know when a good karma deposit will pay off.\u00a0\u00a0<\/span>\u00a0<br \/><span data-contrast=\"none\">Thanks for reading and thanks for making a slick lawnmower, Toro.\u00a0\u00a0\u00a0<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>I&#8217;ll come right out and state that this week&#8217;s\u00a0RemanU\u00a0may have less insights than what you have come to exapect and little to no call to action.\u00a0 Regardless, I&#8217;d like to share\u00a0my experience summary on a recent purchase&#8230;\u00a0It was time to give mom back the push mower I borrowed 8 years ago (don\u2019t worry she has [&hellip;]<\/p>\n","protected":false},"author":36,"featured_media":5390,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[4,12],"tags":[843,846,844,441,557,845],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Do We Still Call it a Product Review? 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