Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

Who's Telling Your Brand Story?

  As an owner, founder, CEO, president, or some version of several of these titles, at some point in time you made a decision: to start a business – or take the helm of one that already existed. Maybe you researched, planned, and joined a successful franchise. Perhaps you started at the counter and eventually […]

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Accounting for the Bus Theory

On any team, each member has a role to play. In your shop, your Customer Service Manager helps customers and works to earn repeat business. Your Custodian keeps the place clean and approachable. Your Office Manager makes sure the business functions. And no one is more capable (or qualified) to diagnose, repair, and rebuild than […]

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If You Give a Sales Guy a Lead

If you give a sales guy a lead, he’s going to ask for a phone number. When you give him the number, he’ll probably ask you for an email address. When you’re finished, he’ll ask you for a creative pitch.  Then he’ll want to set a meeting to make sure he’s on the same page. […]

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There's Nothing Wrong with Being Small

“There’s nothing wrong with being small. You can do big things with a small team.” Jason Fried, founder of 37signals (who you might know better by their current company name, Basecamp) said this. I’m not sure when he said this or to whom, but I am sure of what he meant. First, a little background: […]

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What Would Mike Do?

Basketball legend Michael Jordan? No, number 23 is not the right Mike. Jackson 5’s most iconic member? No, he’s not the right Mike, either. The Mike that sparked these words? Mike Anderson, Transmission Digest Account Executive for 17 years until his passing this past November. And for the past 6 years or so while I’ve […]

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Flux Capacitors and Flexing, Creatively

If I had to guess, I’d bet that I’m 1 of at least 1.21 million people who are a fan of Back to the Future (snaps for the uber fans who picked up on that numerical reference). I didn’t see it in theatres, but I popped in our VHS copy on almost every teenage sick […]

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The Most Important Part

About 3 weeks ago, I took a step away from my desk – and into a pair of steel-toed boots. While it wasn’t the first time I’ve worked in a pair of safety shoes in my professional lifetime, it was the first in the past 6 years of my current role. A 4:45 am alarm? […]

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Three Things I Learned From Playing Buyer Hardball

This story starts a few weeks ago with a seemingly simple task: booking a hotel room. With a local Milwaukee event kicking off (and an office full of coworkers that I really enjoy and don’t see nearly as often as I’d like to), I took to my usual go-to travel sites and started hunting for […]

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You Are What You Eat

Before I get too far, this is not about food. Yes, food is delicious. And I hope whatever you had for lunch today was tasty, but this article? It’s about the other things throughout the day that you eat. Or rather, consume. From the moment you wake up in the morning (after snoozing your alarm […]

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Do You Dare Unplug?

When you’re reading Reman U, I’m usually typing away and reviewing your clicks, opens, and comments in real-time. But, that’s not the case today. Yes, I’m probably still thinking of you and how you’re connecting with these very words (I can’t help but love our readers…that’s not weird, is it?), but instead of sitting behind […]

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