Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN


Remember Where You Came From
November 06, 2019

It’s a beautiful sunny Las Vegas day. I’m in a corner writing to you all with headphones on to keep me from being distracted from one of the largest conventions for the automotive industry, AAPEX/SEMA that’s currently all around me. There’s a pageantry to Trade Shows that I just love. The lights, the art direction,...

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Trick or Treat
October 31, 2019

One of the best things about having a kid is experiencing and re-experiencing childhood wonder through their eyes. Last year, I passed on trick or treating with a 5 month old for his first Halloween knowing how obviously it would be a parent-driven candy hoarding event and how indifferent my son would be to the...

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Don't Bottleneck at the Register
October 24, 2019

Know what drives me crazy as a customer?  Bottlenecks and constraints in businesses at the worst place in the customer experience: the register. In the last week, I visited a Target and a Home Depot and had a positive customer experience right up until checkout.  The cash register is the last area you want to...

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A General Never Blames His Troops
October 17, 2019

“A general never blames his troops.” It was a statement I needed to hear. I was a part of a very big, very important project that hadn’t turned out according to expectations. It wasn’t all my fault, but mistakes were made by many including me – and including the general.Up to this point, I hadn’t...

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