Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN


How to Catch a Fly
February 05, 2020

Sunlight and a warm breeze flowed leisurely through the open bay doors of Hometown Motors’ service department on the second Monday of June.  Wafting in on the breeze was the distinct aroma of bratwurst and burgers earning their stripes on the grill just outside the rear door. Combined with the hint of grilling onion, the...

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Do I Need the Fancy Tool?
January 30, 2020

Meta tagging, intuitive searchability, comprehensive workflow options… these things may or may not mean much to you, but I think we can intuit from the vocabulary that these are a part of a pretty fancy tool. It’s a tool I want. But is it a tool I need?Lost files, wrong versions, and slow collaboration sent...

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Undershirts: The Smart Choice
January 22, 2020

Let me tell you about the time I didn’t wear an under shirt to a wedding. It was the summer of 2011. Newly broken up with my long-term girlfriend, I sought to find a second part-time job to fill up my now newly-acquired free time on the weekends. For some reason, I thought Wedding DJ...

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A Tale of Two Cities
January 15, 2020

A Tale of Two Cities: well, it’s actually one city, Chicago, and the tale of two trips there in attempt to buy a vehicle with very different results.  The lease on my wife’s Subaru Outback is about to expire.  So, we did some talking and some shopping and narrowed in on a target vehicle, a...

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