Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

You Don't Have to Drink Cold Coffee

Your mid-morning cup of coffee is cold. Still drinking it? Why did it get cold? Is there a reason you won’t go heat it up? Lazy? Indifferent? Complacent? Complacency is sometimes the reason we accept things we can change. Though you may like, or at the very least tolerate, cold coffee, bear with me—this coffee […]

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Who Packed the Parachute?

None of us really jump out of airplanes (unless of course you’re the V.P. of manufacturing over here at ETE), but if we did we would be very interested to know that the person who packed our parachute was someone we could rely on. You’d want to know that the parachute was checked for rips […]

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I Made the Sale. Now What?

Salesmen have one important job: to close. But if that were all it took, selling would be easy. Every salesman knows that selling is not only in the initial sale (which feels really good), but in what comes after. I call it the art of finessing. When you finesse, you skillfully handle a situation with […]

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Spring Training

Winter is over. Spring is here. Baseball is back in full swing, and you just got an email letting you know your favorite golf course is taking tee times. If you’re like many of us here at ETE, your office conversation lately might consist of figuring out when you’re going to a ball game, scheduling […]

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Is that the Best You Can Do?

“Is that the best you can do?” In sales, this question is asked everyday. And when I first started selling, I panicked every time I heard it. My first thoughts when a customer asked this were “Great. I don’t have the power to lower the price. How am I going to make this sale?” So, […]

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Who's Your Audience?

A few weeks ago, I attended an industry show with one of my sales teammates. We arrived before the vendor exhibit time to catch some golf and extra networking. The weather was perfect and we were a couple of lucky guys, to say the least. We woke up early our second day to watch all […]

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Are You Listening?

This past Sunday, I spent the day golfing with some of my colleagues. It was 90 degrees, and the four of us were out to enjoy the nice weather. Walking in to the clubhouse, I immediately noticed the television showing the British Open, so I struck up a conversation with Chet, the club pro, about […]

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