Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

The Best Nacho Salesman

When I was in college, I worked at a movie theatre. Whenever I worked behind the vending stand, I used to challenge my co-workers to sell more nachos than me. The job, obviously, wasn’t commission-based. There were no prizes or rewards for being the best nacho salesman. I just did it to make my shift […]

Read More

Out of the [Pizza] Box

Nowadays contact with your favorite (or least favorite) brands is only a tweet away. We’ve all seen it: a customer is angry with a product or service and they take to Twitter to call out a bad experience. I’ve done it myself. This gives the brand a chance to fix the problem, to make things […]

Read More

Scooping, Cell Phones, and Six Speeds

I’m a big fan of Steve Jobs. Not just Steve Jobs, the entrepreneur, but also Steve Jobs, the presenter. Jobs sure knew how to control a room. I loved watching all his keynote speeches where he would reveal new products. In college, I was an Advertising major, and when I would give presentations in classes, […]

Read More

How a Hello Can Help Your Business

Where I work, 90% of all customer interactions are on the phone. Whether they’re looking to quote, buy, sell, return, or get some help, it happens on a phone call. And while phone etiquette and expectations seem pretty common sense, you’d be surprised the impact even the smallest thing makes. Like the greeting. I and […]

Read More

Points for Recovery

My wife, Amanda, and I have been seeing a lot of movies at our local theater lately. You may recall that I worked for a movie theater in college (slinging nachos, among other things). The theater we go to is owned by the same company. Every time I’m there, I’m usually over analyzing the level […]

Read More

What Would Buster Sales Do?

I am a big fan of anything nostalgic. This includes lame corporate training videos. You know the kind: weird, cheesy, out-of-date, and circa 1990. Recently, I stumbled upon this gem from Blockbuster Video. I decided to watch it for a laugh, but holy cow did this training video actually have some pretty great sales advice. (Need […]

Read More

A Tale of Two Sweaters

Last December, I bought a couple of sweaters online. One was for myself, and one was as a Christmas present for my brother. I ended up finding what I was looking for on two different websites – and I had two very different experiences. Website A was where I bought the sweater for myself (a […]

Read More

Why Your Customers Aren't Buying What You're Selling

I was at a secondhand media store the other day when I overheard something that made me cringe. You know the type of place – used DVDs, CDs, video games, laser discs, etc. The clerk at the counter was talking to a customer who was trying to sell a stack of DVDs.“Looks like all we […]

Read More

The Best Nacho Salesman

When I was in college, I worked at a movie theatre. Whenever I worked behind the vending stand, I used to challenge my co-workers to sell more nachos than me. The job, obviously, wasn’t commission-based. There were no prizes or rewards for being the best nacho salesman. I just did it to make my shift […]

Read More