Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

Sales

At Face-to-Face Value: Why I Leave My Cubicle

It’s early. It’s quiet and calm—until suddenly it’s not. The hallway doors open, and a large, loud moving mass streams in steadily—and they’re coming my way. It’s the first morning of the tradeshow, and as the very definition of introverted, I’m steeling myself for a whole lot of uninterrupted human interaction for the next few […]

Read More

The Big, Hairy, Audacious Goal

So much of success comes from setting goals for yourself – that’s nothing new. You write your goals down, make them SMART, share them, remind yourself what your goals are and which ones you’ve accomplished… but in navigating that “goal wilderness” there’s an audacious monster of a goal that you should not neglect: your BHAG […]

Read More

Building Eagle-Eyed Teamwork

Teamwork: cooperative or coordinated effort on the part of a group of persons acting together as a team or in the interests of a common cause. Through teamwork, we: Build trust Blend complementary strengths Foster creativity Maximize knowledge Encourage accurate solutions Raise motivation and morale A proud Philadelphian, I watched the rewards that can be […]

Read More

Do I Have To?

Chances are if you are reading this, you are not someone’s dependent, and much of what you do you do for others or because you have to. You have to do laundry, mow the grass, pay the bills, start that diet, install that transmission, go to the dentist, prepare your taxes. That mostly sounds awful. Why would anyone […]

Read More

What Would Mike Do?

Basketball legend Michael Jordan? No, number 23 is not the right Mike. Jackson 5’s most iconic member? No, he’s not the right Mike, either. The Mike that sparked these words? Mike Anderson, Transmission Digest Account Executive for 17 years until his passing this past November. And for the past 6 years or so while I’ve […]

Read More

You’re Terrible at Achieving Goals (And Why That’s Okay)

  It’s a new year. 2018. You’re filled with new hope for new beginnings, ready to tackle a brand-new set of goals. Then suddenly, a brick wall. You dust off and review your 2017 goals: Lose 15 lbs. Unfortunately, you gained five. Read 12 books. But you only made it to two. Learn Spanish? Man, […]

Read More

Scooping, Cell Phones, and Six Speeds

I’m a big fan of Steve Jobs. Not just Steve Jobs, the entrepreneur, but also Steve Jobs, the presenter. Jobs sure knew how to control a room. I loved watching all his keynote speeches where he would reveal new products. In college, I was an Advertising major, and when I would give presentations in classes, […]

Read More

Because I’m Worth It (And So Are You)

L’Oreal personal care products have been around since 1909, and say what you want about them as a company or their products, they have had one of the most successful marketing campaigns based on 4 simple words: “Because you’re worth it.” You couldn’t ask for a more perfect slogan for personal hygiene products. Interpreted, it […]

Read More

How a Hello Can Help Your Business

Where I work, 90% of all customer interactions are on the phone. Whether they’re looking to quote, buy, sell, return, or get some help, it happens on a phone call. And while phone etiquette and expectations seem pretty common sense, you’d be surprised the impact even the smallest thing makes. Like the greeting. I and […]

Read More

Begin with the End

At this point, I have met just about everyone around the office. And at first glance, I imagine my coworkers saying to themselves, “Hey, that hunky new guy seems to have it all figured out.” Well, I want to come clean. The path hasn’t always seemed this clear. Obstacles exist, whether they are in the […]

Read More