Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

Sales

A Tale of Two Sweaters

Last December, I bought a couple of sweaters online. One was for myself, and one was as a Christmas present for my brother. I ended up finding what I was looking for on two different websites – and I had two very different experiences. Website A was where I bought the sweater for myself (a […]

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Real Data, Real Dollars

Data analytics. Sounds scary (or boring), right? Spotting trends isn’t as tricky as you might think and you’re probably already using insights from the numbers you look at every day. The digital age is here. Everything can be tracked – and if you don’t track it, you should. Your customers are telling you what they […]

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Trade Shows: Giveaways or Takeaways?

If you were at the VISION Hi-Tech Training & Expo in Overland Park, KS a few weeks ago, you might have noticed a couple of things in our booth: Mad Pop-A-Shot basketball skills. An eager team of trans slingers ready to talk reman. New faces. While we are no strangers to a trade show floor, […]

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The Planfulness Prescription

Scheduling a routine check-up with the doctor, dentist, or mechanic is not something I do with eagerness and clockwork timing. I fall into the deferment mindset with standard excuses such as, “I feel fine,” or “It’s running well and I keep up on my oil changes.” It takes a toothache, check engine light, or thrown […]

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The Worst, Best Day

“Your position has been terminated.” “We’re making some cutbacks in the department.” “Your skills are no longer needed.” No matter how these words are said, no matter what the situation is or what lead up to hearing them, it’s not going to be a great day. A few years ago, these words were aimed at […]

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Would Don Quixote Outsell You?

You probably wouldn’t think of a guy who is often thought of as a madman as much of a salesman. And here is where I’d argue that you’re wrong. You see, if I were to put the best, brightest sales guy or gal I know up against Don Quixote (setting aside the fact that he […]

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The Cheap Haircut

I’ll preface this story by explaining a little about myself. I like to look good. Whether or not that outcome is always achieved is in the eye of the beholder, but I have always believed in these mottos: “Look good, feel good.” “Dress for the job you want, not the job you have.” That being […]

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Why Your Customers Aren't Buying What You're Selling

I was at a secondhand media store the other day when I overheard something that made me cringe. You know the type of place – used DVDs, CDs, video games, laser discs, etc. The clerk at the counter was talking to a customer who was trying to sell a stack of DVDs.“Looks like all we […]

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Is My Effort Worth Someone Else’s Sacrifice?

Recently, I attended a service-learning workshop. Now, I know what you might be thinking. You’re thinking that I’m going to tell you to volunteer, volunteer, and volunteer some more! Well, I’m not. And actually, that is what I was expecting to hear as well. However, I was delighted to learn that this particular workshop wasn’t […]

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The Fast and the Furious Way to Make Sales

With seven movies in The Fast and the Furious franchise, I’m guessing you’ve seen at least one. I wouldn’t say they’re my favorite, but I do own them all. (Don’t judge.) It was one of first mainstream movie series that really went into the car culture with any sort of accuracy. Not that they’re completely […]

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