Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

Sales

The Juice is Worth the Squeeze

I recently sold to a customer who hadn’t purchased from us before. I’m sure this happens daily at your business or shop, and, believe me, it does here, too, but this sale was different. Way Back in March… A shop owner hopped on our website and started an Olark chat (read as: one of those […]

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Pardon the Interruption

Dear Customer, I’m not trying to bother you or take time away from what you’re handling, but I want to be on the up and up.  Here at ETE, we like to send out our pictures, funny email signatures, etc to give you a better a sense of our personality. Personally, I also want to […]

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15-ish Perfectly Legitimate Reasons to Go Take a Break

Putting in a solid day’s work doesn’t mean spending 8 hours chained to your desk. In fact, it’s been shown that taking breaks throughout the day actually improves your productivity. A break creates a natural point at which to refocus your energy. Getting ready to tackle a task that’s been on your To-Do list for […]

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Who Packed the Parachute?

None of us really jump out of airplanes (unless of course you’re the V.P. of manufacturing over here at ETE), but if we did we would be very interested to know that the person who packed our parachute was someone we could rely on. You’d want to know that the parachute was checked for rips […]

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49 Lessons from the Class of 2013

The holidays are always a natural point for reflection. With friends and family gathered around, you share memories of the year that was and hopes for the year that will be. The successes are celebrated and the failures are looked at through a lens of experience, rather than regret. So, it is with this same […]

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Under-Promise. Over-Deliver.

“Expect the unexpected.” “Plan for the worst; hope for the best.” Mentors, managers, and co-workers have been sharing lessons like these with us for years. But why is that so many of us are still making the same mistake? Why do we ignore their words of wisdom? Last week, I had the pleasure of meeting […]

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A Sales-Maker's Guide to Working from Home

I get up every morning like everyone else; I get my coffee, do all my morning duties, and then I commute…about 100 yards to my office. I don’t have to get a fancy wardrobe to go to work, but I will say that I have an extensive slipper collection. Yes, that’s me – the girl […]

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CAUTION: Tactical Teamwork in Progress

In many sales positions, you hear reps say things like, “I can sell 5 ____ and there’s my car payment.”  There is definitely a thrill in making a sale all by yourself (and getting the credit), and being looked at like a successful sales person. On the other hand, team sales have a place and […]

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Walkin’ the Line

Growing up, my gramma was always the queen of colorful country colloquialisms. Some left me scratching my head (I still don’t know what gobbledygook is). But others were little gems of country wisdom. “He’s as windy as a sack full of farts,” to describe a particularly loquacious individual. “He’s so full of s#*% his eyes […]

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Are You Throwing the Stick or Chasing Your Tail?

A day in the life of most salespeople is typically driven by a rousing game of fetch. We throw out a proposition or an idea, and we expect our prospects to react in a way that leads to them recognizing value and pursuing a partnership. The pitfall with this approach to sales is that it […]

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