Your weekly source of sales, marketing, customer service, and management insight - compliments of ETE REMAN

Are You Reading This?

April 25, 2019 By The Rhythm Of Reman Leave a comment


Hi! You are reading this. How meta.
My name is Andee, The Rhythm of Reman, and I’ve been authoring, editing, and publishing for REMAN U for two and a half years now. We (read: I) send out an article every week, mostly on Thursdays. Our authors are all our own – people I work with every day, and people I bug at what must seem to them a near-constant clip for their articles so that I can, in fact, get those articles out to YOU.
But why? I know why REMAN U exists. Captain Reman has told me… and you. ETE REMAN, the company that runs REMAN U, is a really special place that has attracted some great minds – it’s a cool part of my job to share the business, customer service, sales, and attitude advice that many of us live by every day – so, we’re not selling you anything (unless you want a transmission)!
But are you there? Is our altruism truly that? Or just a platform for us to pontificate out to the great unknown? Or are we just writing to ourselves? Once upon a time in REMAN U land, long before my time, the articles got a lot of responses, engagement, even criticisms. But those times have come and gone. Every Thursday (mostly), I race the clock to harass a coworker for a completed article, get it up on the blog, format pictures and graphics, get it into email form, create more graphics, and hit send out to a solid and impressive list of subscribers… you… but do you get it? Do you read it? Does it mean anything?
Do you care? You might, but I don’t know that. I can see the percent of opens, the percent of clicks. It isn’t great. It isn’t commensurate with the amount of effort my team puts in every week to get it out to you and 6000 of your fellow subscribers. But watching the clock on my time before I have to get REMAN U out again this week, I can’t help but feel like I should give up. Would anyone notice?
As with all thankless tasks, most of the time I’m happy to comply and send out our great content, but every once in a while, like now, I feel frustrated and like this is a waste of my time. Maybe this is a personal failing. A defeat. It’s definitely a cry for help.
The “call to action” is a hallmark of the blog movement of the 2000’s, a time that maybe, somehow, has slipped away from us – it’s going to be 2020 next year after all. I’m going to try regardless:

  • Are you reading this?
  • Do we provide value?
  • Do you reflect, grow, improve your business as a result of reading our weekly thoughts?

If you do, please, use your [digital] voice and tell me so that I can keep on going… tide me over ‘til issue 500 at least.
Do you want different content? More relevant content to your work, your role? Let me know. I’m wrestling with these authors each week – they love when I give them topics. Let’s do this.

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